Digital partner logo primary
mobile-friendly website digitalpartner

Mobile-friendly website

What's so special about a mobile-friendly website? Nothing, but in today's society it's something you take for granted. Our modern and somewhat stressed society is literally...
Digital partner

What's so special about a mobile-friendly website? Nothing, but in today's society it's something you take for granted.

Our modern and somewhat stressed society is literally on the go. We want to do a lot of things and maybe that's what's expected of us? So where does the mobile-friendly website come in? Simple. People on the go are on the go, cramming in things to look up, to order or to book... That's why it's important for you and your business to offer a fast and mobile-friendly website.

As the mobile phone screen is much smaller than a desktop, think about what you want the customer to see when they log on to your website.

The best thing you can do for yours is to really adapt the website to mobile. In other words, the visitor shouldn't see the same website on mobile as on a desktop.

Don't forget that Google will rank your site higher if it is mobile-friendly.

You are also more likely to be found by your new customers in the local search. E-commerce is all well and good, but sometimes you need to find a shop and buy the product there and then. That's why it's important to get stitched for customers who are nearby.

Can mention briefly that premises search can be done if you have a business where the customer can meet you in person. This could be a physical shop, restaurant or perhaps a coffee shop. If you can meet your customer in real life, don't forget to register your business with Google My Business.

A more important thing to consider about mobile-friendly websites is not to lose any internal links. If you compare a desktop website, it contains on average 61 links compared to 54 links on the mobile-friendly website. You should customise the website for mobile, not the links. This is important to keep in mind as less links can reduce relevance and content. In recent years, Google has "moved" the indexing to the mobile-friendly website. In other words, what Google sees on your mobile-friendly website is what Google sees on your website and that is what will be the basis for the ranking.

YOUR MODERN WEB AGENCY FOR DIGITAL MARKETING.

We are located at Instagram, LinkedIn and Facebook. Follow us there for more tips, inspiration and just plain good advice. You can also ask us questions and take part in our quizzes and surveys.

Digitalpartner logo black
© 2025 Digitalpartner Europe AB
Follow us