Welcome to Digital Partner Robert Pettersson

Robert Pettersson. Photo: Thomas Santoso Westberg

A warm welcome to Digitalpartner Robert, how do you feel about you and SMG merging with Digitalpartner?

It feels exciting and very fun! I have run Svenska Marknads Gruppen alone for 5 years and it feels good that I now get to be part of a wonderful team with high competence! I think we encourage each other to get better all the time and deliver higher and better quality to our customers. Now we will together drive and build Digitalpartner to the next level!

Tell us more about your professional life

I started working in media and sales 16 years ago, since then I have worked in Schibsted, Mittmedia and Örebro Hockey in various roles. The last 5 years I have run my own company Svenska Marknadsgruppen with a focus on digital marketing, which is now merged with Digitalpartner.

What are your expectations for your new job?

My expectations are that together we will take Digitalpartner to 1 or 2 levels up already in 2023 and that in 2024 we will be self-evident in our genre. I also have an expectation of myself to be able to contribute with the experience I have gained over the years to Digitalpartner and thus be a valuable asset.

What do you like to do in your free time?

I have a daughter and a partner with whom I spend a lot of time. Besides that I play (a lot) of golf in the summer and padel in the winter, I also travel as often as I can all year round.

What is your favourite travel destination?

Las Vegas without a doubt!

Can you tell us something we don't know about you?

I've hugged Zlatan, saved a penalty from Niklas Kronwall and made a hole in one in golf!

5 quick questions:

• Coffee or tea? Coffee or tea?
• Football or hockey? Hockey
• Meat or fish? Meat or fish?
• Stockholm or Gothenburg? Passport
• Summer or winter? Summer

We at Digitalpartner extend a warm welcome to Robert Pettersson!

We at Digital partner are so excited to join forces with the Swedish Marketing Group and have Robert on our team! We are proud to say that we are now putting our heads together to give even more to our customers!

Once again, Viktor and his staff extend a warm welcome to you!